Cancer Research was looking to raise awareness of the Manchester Institute. They wanted to target predominantly ABC1 35-44, with a stronger focus on our residential audiences over commercial. We were able to run three different messages across their fortnight tenancy, showing the different aspects of the Manchester Institute.
We are proud of all the work we have produced with our clients from a wide variety of sectors. Our network has helped the businesses to effectively reach their potential customers where they work and where they live.
Take a look at a selection of our work below.
We initially helped to support City Pantry’s launch into Manchester. City Pantry offers an alternative to standard office food, be it for team meetings, client events or employee rewards. By working together with restaurants in the city, City Pantry is able to offer a wide variety of options to suit all needs. By running solely in the commercial network, City Pantry was able to communicate directly with decision-makers and HR teams, as well as those hosting client meetings. We ran a second longer burst campaign for City Pantry in the run-up to the Christmas period when lots of companies are looking to reward staff and add to the office celebrations.
Universal Pictures ran a huge nationwide teaser trailer for the latest Bond movie, No Time to Die. Under strict embargo we went live with all other media owners at the same time across the country. We pushed the campaign live at the same time across all screens, creating immediate buzz for all those heading back to their desks after lunch, as well as when they got home at the end of the day.
Founded in 2011, Hyperoptic has been named ‘Best Superfast Broadband’ by the Internet Service Providers’ Association (ISPA) for the last six years running. Today they occupy over 39 towns and cities across the UK. We were asked by Hyperoptic to deliver a 4-week campaign detailing their super fast, super flexible network to pre-existing installed sites across Manchester where conversion rates were in need of a little help.
Being ideally positioned to be the last thing people see before they walk through their front door makes our channel an ideal choice for JUST EAT. JUST EAT is readily available across the entire city centre and surrounding areas, additionally they wanted to capture those people at work who were looking for lunchtime inspiration. The JUST EAT campaign ran across our network for six weeks alternating creative messaging to reflect special offers on specific days.
Manchester International Festival is a biennial event running across the city. Showcasing some of the world’s newest and greatest talents across all the arts, acting, music, dance. The event is held in a variety of venues across the city over several weeks. We were able to run creative in the run-up to six key events across the festival, display each ad only in the run-up to the event.